We are proud to announce that Lydia Adams, Vice President of Marketing and Communications for Austin-based outsourcing provider Personiv has been named the winner of a Gold Stevie® Award in the Mentor or Coach of the Year category in the field of Marketing, Public Relations and Social Media for the Stevie Women in Business Awards, chosen among more than 1,500 candidates for such an honor across the globe.
The Stevie Awards for Women in Business recognize women executives, entrepreneurs, employees and the companies they run – worldwide. The Stevie Awards have been hailed as the world’s premier business awards with their Women in Business winners chosen in more than 100 categories at Gold, Silver, and Bronze levels. This year’s winners were determined by the average scores of more than 180 business professionals internationally, working on seven juries.
“It is a great honor to be named as a Mentor of the Year for the 2020 Women in Business Stevie Awards. As someone who has benefitted from mentorship throughout my career, I understand the impact of strong leadership, and I am truly and deeply humbled by this designation,” Adams said. “I owe this award to my incredible team members – both past and present – who have given me the opportunity to embrace my role as a mentor, while I thank my own personal mentors who have taught me so much about what it means to be a successful leader.”
Lydia Adams is the Vice President of Marketing and Communications at Personiv – an outsourcing and offshoring company – where she oversees the internal and external marketing and communications initiatives of the organization, which employs nearly 2,500 employees at five sites in three countries. Adams works tirelessly to center the experiences of the human beings who work at Personiv – and those that are helped by the solutions it offers.
Among Adams' accomplishments, being recognized by the Gold Stevie® award are the results of her spearheading of Personiv's rebrand and website launch – a 260 percent year-over-year increase in site visitors – and a 388 percent year-over-year increase in lead generation in the wake of a reinvigoration of the company's marketing content strategy. Most recently, Adams led the initiative to start the podcast, CFO Weekly, which also won a 2020 Gold Stevie award in its first year for Best Business Podcast.
“The people we employ at Personiv are the best, and we invest heavily in their success with a focus on engagement, training and especially mentorship,” David Lesniak, CEO of Personiv said. “It is wonderful to see our own marketing executive leader, Lydia Adams, recognized on the global stage for living our core value of strong, positive and effectual leadership that enriches the lives of our team members and in turn, provides quality services to our customers.”
Maggie Gallagher, president of the Stevie Awards, said, “In a year like no other in our lifetimes, we’ve produced a cohort of amazing, Stevie-winning women, organizations, and achievements like no other. At all times our winners show themselves to be fearless and indomitable, but their leadership and example are especially valued this year. We congratulate all of our Gold, Silver, and Bronze Stevie winners."
The Stevie Awards will stage its third annual Women | Future Conference virtually on November 12-13. Details and registration are available at www.WomenFutureConference.com.
About Lydia Adams
Lydia Adams is responsible for all marketing and communications strategy and implementation for Personiv, from branding and messaging to advertising and lead generation. She has more than 15 years of marketing and communications experience in a variety of industries including business services, engineering and higher education. Adams holds a Bachelor of Arts degree in Journalism from Texas A&M University and a Master of Arts degree in Mass Communication from Texas State University. Connect with Lydia on LinkedIn.
For more than three decades, Personiv has been the partner businesses trust to develop and implement customized outsourcing solutions for everything from customer experience and back office to finance and accounting and digital. Austin, Texas-based Personiv provides flexible, scalable people-powered solutions that deliver high-impact, high-quality results at half the cost. For more information, visit www.personiv.com.
About the Stevie Awards
Stevie Awards are conferred in eight programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards The American Business Awards®, The International Business Awards®, the Stevie Awards for Great Employers, the Stevie Awards for Women in Business, and the the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 12,000 entries each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at stevieawards.com.